Day 36 - Getting really in tune with why this matters

April 4th, 2024

I am going to keep this one short and sweet today because I’m off to a much later start than usual. 

I woke up late and then I’ve got to take my mom to her doctor's appointment today. I also want to cook and get food prepared for the weekend for the next few days so that I can stay on track with my food goals. I also haven’t had the chance to work out yet this week, so maybe I can get some workouts in later today and tomorrow to at least get some movement in. 

So, Where I am at today is I am just focusing on Building the Teddi Kathleen Brand. That's really it. This will become my full time focus. 

I wish I would have just stuck to this and just posted daily since the beginning of the year after I created it, but I guess it really just wasn’t the right time. 

For the last 90 days, we’ve been spreading news about the book by word of mouth. So far I’ve sold 20 copies and the reviews have been really positive. So I’ve proven a small sample that people like it so now I’m ready to start getting it out there to more and more people. 

And to drive hype around any of the new books I will be releasing. 

My hope is that I get picked up by a real publisher, I honestly have no clue what that entails, but I’m sure it’s not a  bad thing. 

Having a really successful book brand wasn’t always the dream. I thought that I’d write some books, write a blog, and that be it. I think the blog was the clearest thing I could see, where I was writing away, pouring my heart out on pages and inspiring people. Getting ad revenue from google. That I’d make enough money to replace my current income at the time. 

Then I’d think about the books that I could write. I’ve mentioned this before, but I never really liked to write, I never thought that i was any good at it. I thought writing was left for people who studied the subject and put together the most perfect sentences, with the most perfect punctuation. And I didnt feel cut out for that. … frankly, I still don’t. The whole genesis of this blog is to just write how I talk. I clean it up a little before I publish it, because sometimes the sentences literally make no sense, but 99% of the time I leave it as is. How it came out when I first typed it. 

This dream of writing books is starting to become more clear. Honestly, it’s more of a vehicle to inspire others to chase their dreams and to have the confidence to do so. 

I was talking with my dad yesterday and he was telling me how he wanted to start posting youtube videos about his BBQ. His first videos were horrible! And he ended up giving up because his worry bug showed up saying things like:

There are so many other people out there that are so much better at this than me, their videos look professionally done, and I can’t compete with that” 

“There are already so many BBQ makers out there, so why should I bother with making videos”

I proceeded to tell him that this is exactly why Teddi Kathleen books exist. 

So many people have gifts, and in his case cooking BBQ is a gift of his. I can’t do it, nor do I have the desire to cook good BBQ, but he does. And in my opinion, that is a gifting. 

And because of his worry bug telling him, “what’s the point, i’ll never be as good as the other guys, the market is already so saturated” he is tempted to just let his voice be quieted. 

I’m a firm believer that while there are no unique messages, there are unique messengers, and what if the way he describes how to make BBQ is different and it helps someone along their journey. 

I think about unique giftings a lot. Some people want to be nurses, not for me, so that is not my gift, but it's theirs. 

Some people are really good at singing, dancing, coding. Those are also not my gifts, but others seem to have a knack for it. 

For me, Cooking I’m a natural when it comes to making things taste good and have a lot of heart, it’s my gift that I get to share with the world. Also, creativity, I’ve always been good at art and i love to read, those are my gifts. I love to read, and then summarize the points to teach others. I’m really good at distilling things down. 

Those are my giftings. And I believe that others have giftings, and they just don’t realize it. Just like my dad, after I told him that BBQ is a gift of his, he said that he didn’t realize that it was a gift of his. 

So yeah, that is why teddi kathleen exists, to help bring personal awareness to the things that make us unique, and for us to share those unique gifts with the world. And how to overcome the worry bug (ie inner critic) that will inevitably show up. 

I have other TK books that teach on different topics like resilience in every day situations, the whole point is to stand up to the inner critic. Because if we can stand up to it in every day situations, then we can stand up to it when we are doing uncommon things like chasing our dreams. 

K, well that is enough for today! 

I have a full day ahead of me. 

I’l be cooking on TikTok, and I know this doesn't seem like it aligns with Teddi Kathleen, but the way I see it is that it's a great way for me to get exposure! I get thousands of people who come through my room. That is thousands of impressions who see me.

Anyway, I gotta go. 

Today I’ll be posting in social media groups about my books…..

Wish me luck!

With love,

Krystal Lavender